DocsGetting Started
Getting Started
Set up your Lead Distro AI account, configure your first campaign, add buyers and suppliers, and start distributing leads in real time. Step-by-step quickstart guide for pay-per-lead and pay-per-call agencies.
Welcome to Lead Distro AI
Lead Distro AI is an intelligent lead distribution platform built for pay-per-lead and pay-per-call agencies. It handles lead ingestion, AI-powered scoring, smart routing, cost tracking, and client portals — all in one place.
Quick Start
- Sign up at leaddistro.ai and create your organization.
- Create a campaign — choose your vertical, distribution method, and daily caps.
- Add a supplier — this represents your lead source (your own ads, a vendor, etc.).
- Add a buyer — this is the client who receives leads. Set their price per lead, priority, and state filters.
- Configure field mapping — define the data fields your leads will carry (name, phone, email, plus any custom fields for your vertical).
- Integrate — send leads to the ingest API endpoint using your API key and campaign/supplier IDs.
Use the in-app AI Assistant (click the bot icon or press ⌘J) to walk you through setup step by step.
Key Concepts
| Concept | What It Means |
|---|---|
| Campaign | A lead distribution pipeline. Defines the vertical, routing logic, and caps. |
| Buyer | A client who receives and pays for leads. Connected to campaigns with routing config. |
| Supplier | A lead source (your ads, a vendor). Connected to campaigns with cost config. |
| Field Mapping | The set of data fields a lead should carry, configured per campaign. |
| Inbound Filters | Rules that accept or reject leads before distribution (e.g., state, field values). |
| Automation | A triggered action (webhook, email, Slack, Google Sheet) that fires on lead events. |
| Distribution Method | How leads are routed: Round Robin, Weighted, or Waterfall. |
If you have any questions, send us an email at support@leaddistro.ai